If you are a proponent of the green movement and have, or are considering entering the movement by way of a home based business, you are encouraged to continuously increase your knowledge base. your customers need to see you as somewhat of an expert about clean energy and the green movement. The two go hand-in-hand. I have found that telling people about Renewable Portfolio Standards, or RPS, generate much interest and fosters understanding about how the policy is designed to improve the quality of life. According to the U.S. Environmental Protection Agency, a Renewable Portfolio Standard is a policy that is designed to provide states with a mechanism to increase renewable energy generation using a cost-effective, market-based approach that is administratively efficient. It is important to note here that the production of renewable energy costs are higher than that of conventional energy.
Here are some points of information that you might share and explain to your customers. First, understanding that conventional methods utilities use to provide electricity are centered on the use of non-reusable sources of energy to produce electricity. Needless to say, this practice contributed significantly to pollution and the denigration the ozone layer and the environment.
The policy known as Renewable Portfolio Standards (RPS) is designed to provide states with a mechanism to increase renewable energy generation using a cost-effective, market-based approach that is administratively efficient. Consumers need to know that RPS benefits them by requiring electric utilities and other retail electric providers to supply a specified minimum amount of customer load (energy) with electricity from eligible renewable energy sources. The goal is to stimulate market and technology development so that ultimately, renewable energy will be economically competitive with conventional forms of electric power. States create RPS programs because of the energy, environmental, and economic benefits of renewable energy and sometimes other clean energy approaches such as energy efficiency and Combined Heat and Power Partnerships.
Secondly, you will want your customers to know how a Renewable Portfolio Standard encourages clean energy. An RPS puts a demand on the market for renewable and clean energy supplies. Currently states with RPS requirements mandate that 4% to 30% of electricity be generated from renewable sources by a specified date. You can further improve your knowledge base by finding out what your state's requirements are.
Finally, you will want to inform your customers of the benefits of a Renewable Portfolio Standard. These benefits include:
1. Environmental improvement (e.g., avoided air pollution, global climate change mitigation, waste reduction, habitat preservation, conservation of valuable natural resources).
2. Increased diversity and security of energy supply.
3. Lower natural gas prices due to displacement of some gas-fired generation, or a more efficient use of natural gas due to significantly increased fuel conversion efficiencies.
4. Reduced volatility of power prices, given stable or non-existent fuel costs for renewable.
5. Local economic development resulting from new jobs, taxes, and revenue associated with new renewable capacity.
As you can see, this knowledge base will set you apart from most, if not all of the competition. This will enable you to build a highly productive business.
The deregulation of traditional utility companies offers a tremendous opportunity for people in all walks of life to realize their financial goals. You can make money as an Independent Associate in so many ways. More importantly though, there is a greater opportunity here to do some real good for our eco-system. Educate yourself so that you can educate customers on the importance of going green. Your customers will be more likely to do business with you because you are showing genuine concern for their well being. |
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